|
Overview
For the Williams College Museum of Art's big show "Moving Pictures", Orbit
created a variety of materials that both marketed and enhanced
the exhibition. An exampel of "integrated marketing" at work, Orbit produced
all of these materials in-house saving both time and cost for WCMA.
Billboard Advertisement
We also created a billboard to attract visitors to the exhibition. The billboard
features a grainy still of the bodybuilder "Sandow" set between red
curtains, reflecting the turn of the century feel of the exhibition material.
The design makes reference to designs of the same era.
Interactive DVD
A fundamental aspect of this project was the creation of
an interactive DVD that allows users to view films from the exhibition
on their computer. Orbit design and engineered the DVD for inclusion in
all exhibition catalogs.
Website
Module
Orbit created a website module that is being used by both WCMA
and other museums that the show will travel to. This module is
a stand-alone design that ties closely to the design of the interactive
DVD and helps users understand the dramatic comparison between
works of art and early films.
| Moving
Pictures Billboard

Moving Pictures Interactive DVD

Moving Pictures Web Module
|