Client: Berkshire
Fly Fishing
Project: Website
Overview
We are big advocates of outdoor recreation, our local Berkshire hills and clean
water initiatives, so donating this site to the Berkshire Fly Fishers was a
no-brainer. BerkshireFlyFishing.org helps to connect people from all over western
Massachusetts and beyond through what is often referred to as the "quiet sport".
Target Audience
The broad community of fly fishing enthusiasts which attracts every age, income
and demographic imaginable. From people new to the sport who are considering
becoming involved to experts whose knowledge bridges generation, the site connects
a vast group of users.
Solution
Orbit developed a site for Berkshire Fly Fishing that acts not only as an information
repository,
but also as an interactive
community. The aesthetics of the site seek to reflect the natural beauty of the
Berkshire
Hills
and
Rivers and the backbone of the site gives users a way to connect around a mutual
love of an elegant sport.
View www.berkshireflyfishing.org
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